Acura

Chiaki's Journey: Season III

MullenLowe U.S. is back with Season III of ‘Chiaki’s Journey’ for Acura. The latest instalment was launched at the Monterey Car Show on Thursday, August 15th, with the 3D cel-shaded short directed by JuanPe Arroyo.

Season III follows Chiaki’s newly found fame in the racing scene after winning Pikes Peak. This new episode follows the success of ‘Chiaki’s Journey: Season II’, which garnered over 40 million views online and won a CLIO Award for Art Direction earlier this year, adding to the Gold Effie win for ‘Chiaki’s Journey: Season I’.

Credits:

Lead agency: MullenLowe U.S. Executive Creative Directors: Carlos Alija, Laura Sampedro Creative Directors: Ty Hayward, Sean Stell Associate Creative Director: Jason Brady Art Director: Judikael Lebayon Head Of Production: Kate Hildebrant Executive Producer: Amy Jo Deguzis VP, Group Account Director: Nicole Neopolitan VP, Director of Business Affairs: Davina Turnbull Director, Project Management: Kemit Mccullough Animation: The Line Animation, London Editorial: Yeti Music: Kk Masterworks (Japan-Master License) & Wixen Artist/Band: Nemophila Sound Design & Mixing: Source Sound