Take a trip to the future with this futuristic MullenLowe LA campaign for Acura. The wild spot presents the brand’s 2023 line-up and a glimpse of the all-electric Acura Precision EV concept, through a multiverse kaleidoscope, ushering in a new era of electrification for Acura.
Helmed by director Dave Meyers, the 60-second spot is set to the tune of Mötley Crüe’s “Live Wire” as it zips through six different realities.